Marketing & Design

Our experienced team of digital marketers and designer will work with you to develop a plan that will bring you closer to your business goals, taking into consideration whether you need to help people discover your brand, nurture your audience to become customers, reengage existing customers, or all of the above!

Packages

Think of us as your digital growth partner. We’re always on the lookout for new ways to help a business grow and succeed in their industry. With a data-driven approach, it’s our goal to set your business up for future success. Every business is different and we tailor to your needs, to help with this process and to get started we created these packages.

Create a brand

Looking to turn your name into a powerful brand? Our branding package is perfect for clients starting from scratch. We'll build the essentials for your business to function effectively and consistently, helping to shape your identity and give you the best start for success.

  • Identity Design

    incl. two concepts, refinement of one

    Comprehensive Style Guide

    Digital Logo Suite

    Brand guidelines including font.

    1 round of revisions

    Business card design

    2 Templates

    Final logo files in multiple formats (JPEG, PNG, PDF, SVG)

Level up your brand

This package is tailor-made for businesses and organisations seeking a strong brand identity and online presence. This is particularly beneficial for those launching or rebranding, needing a comprehensive design and marketing blueprint.

  • Analysing of brand

    Market Research

    3 logo concepts

    Brand messaging, Target Audience and copywriting (up to 800 words)

    5 Social media advertising campaign

    3 Google ad campaigns with 2 sub ads

    Email marketing campaign drafts for implementation

    1 year quarterly analytics reporting and analysis

    Final design files in multiple formats

    Basic animated motion graphics for logo and social media

    Social media graphics (10 templates)

    Brand guidelines

    Google suite custom email, domain

Brand booster

Our brand booster package caters to clients who have a foundation - logo, website, style - but are looking to enhance their brand presence and outshine their competition.

  • Templates for social media

    Connecting and linking all social media

    Setting up google business account.

    Google suite custom email, domain, etc…

    Phone preset for photos

    2 rounds of revisions

    Brand messaging and copywriting (up to 400 words)

    Meta ads audiences (Marketing)

    Converting logo to high quality if needed

    Style Guild (Font paring, colours, general look and feel)

Unsure where to start looking? Send us an email and lets chat about your business goals.

Our process

Stage 1

Understanding your business

Before we begin developing a strategy, we take you through a process of brand discovery. We learn about your business goals, aspirations, and all things that make it unique. This information is crucial for creating campaigns and design elements that reflect your brand and contribute to your business growth. 

Stage 2

Your objectives aligned

We’ll define the business outcomes you want to achieve. These outcomes could be generating more leads, revenue growth or new customer revenue. We can develop a roadmap of how all these improvements for your business can be achieved. This is your opportunity to review our strategy before we launch.

Stage 3

Business outcomes

We’ll define the business outcomes you want to achieve. These outcomes could be generating more leads, revenue growth or new customer revenue. We can develop a roadmap of how all these improvements for your business can be achieved. This is your opportunity to review our strategy before we launch.

Explore some of our work

FAQ’s

Have a burning question? See the drop down below or feel free to reach out.

  • Strategic design is a systematic approach to creating and connecting a brand's essence with its target audience, emphasizing both functionality and aesthetics. It combines research, strategy, and visual identity to create a cohesive and impactful brand experience that drives business growth.

  • This is how you express your brand’s personality. It allows you to stand out from your competitors and attract your target audiences effectively. Your visual identity is likely the first contact someone has with you, and the message spoken through color, typography, logos and other visual assets is an important factor in making a lasting impression and growing your business.

  • Glad you asked. Here’s a quick run down.

    Stage 1: Discovery — Zoom meeting, project details, timeline, package options.

    Stage 2: Information — Project brief, deposit, direction.

    Stage 3: Strategy — Defining goals, brand positioning and messaging, identifying clients, moodboard.

    Stage 4: Identity — Developing and proposing visual concepts, drafting, finals.

    Stage 5: Wrapping up — Invoice, final files, styleguide walkthrough, debrief.

  • Yes, absolutely! Please go to your retainer page to see all the prices for on going marketing and design work.

  • Do you

Retainers

With our expert creative team by your side, expect nothing less than captivating ad campaigns, stunning written copy, and a consistent brand presence that will leave a lasting impression on your audience.

  • Depending on what retainer package you select, you can choose how to allocate your hours each month.

    Below are the services we over:

    • Graphic design e.g. Printed materials, social media graphics, signage, etc….

    • Comprehensive brand strategy and positioning

    • If one of Web design packages are selected this includes updating and monitoring of site (must be designed by Optimum Standard)

    • Marketing strategy development and implementation

    • Search engine optimization (SEO)

    • Pay-per-click (PPC) advertising campaign management

    • Organic social media

    • Social media advertising

    • Email marketing campaigns

    • Analytics reporting and analysis.

    • 3 rounds of revisions per project

    All adverting cost are not included in the retainer price.

  • Tier 1 (10 hours per month)

    $950

    Tier 2 (15 hours per month)

    $1,425

    Tier 3 (20 hours per month)

    $1,900

    Tier 4 (30 hours per month)

    $2,850

    Tier 5 (40 hours per month)

    $3,800

  • Setting you up for success!

    We believe the process of creating a marketing campaign or graphic design package is ongoing. There’s no point in targeting the same customers or the same business segments if they’re not giving the results you’re looking for. Our digital marketing execution ensures your campaign will adapt and change so your business can continue to grow.

  • This is a personal choice on where you see your business and where you want your business to go. We recommend to first have a chat, to see what you would like to achieve and your long term goals.

  • The first step in to send us an email or give us a call. We will then have a chat about your business and what area’s you want to grow your business in.

    From here we can suggest a few retainer tiers although you can always start at a lower package and move up as your brand grows.